Charbay Winery's new line of aperitifs creates new possibilities for simple, delicious mixed drinks.

Charbay Winery & Distillery is the only distillery in Napa County and boasts a location above the valley and away from the bustle of tourists.

The new aperitif packaging was designed to better engage their intended market. The winery envisioned party hosts being able to prepare simple, yet tantalizing cocktails for themselves and their guests while being able to focus on the responsibilities of hosting.

The product is a blend of wine, brandy and natural fruits, so the colors of the labels were used to easily differentiate the flavors. Embossed silver grape vines and accents throughout build the high-end motif that Charbay is known for.

Industry
Wine & Spirits



packaging